Why Mass Texting Helps You Recruit More Effectively (Guest Post)

Recruit with SMS to Get the Best Job Candidates

Finding the most qualified candidates for any position within your company means that you have to act fast. When you use mass texting to recruit more effectively, you will have the capability of reaching a wide demographic of candidates within minutes. The ability to reach candidates through text message and to follow up to gather more information through SMS is essential in the fast-paced world of recruiting today.

 

It’s time to use SMS if you want to remain competitive. Here’s how:

 

Text Messages are Read Within Minutes

 

If you have people sign up to receive text messages from you when a job opens up, you will have a pool of candidates you can reach out to immediately when you have an opening. This is a great way to reach out to individuals who have already shown interest in working for your company. When you have a new job, you can send out the text message to all potential employees who are qualified for the position.

You can set up your system so that candidates interested in a position can text in a keyword. This automatically signs up the applicant to receive further text messages from your company. You can create lists of candidates based on the keyword used, making it simple to know who to send out potential jobs to.

 

Use Automation to Save Time

 

Once you have a list of potential job candidates, setting up interviews and gathering further information is the next task. You can save time by using automated messaging to request paperwork that is missing or to share interview times that are open for the next few weeks. Coordinating the paperwork completion and scheduling interviews is a tough task that can be better managed through automated messages. Make it easier to reach your candidates by finding an SMS software that will work for you.

 

 

Communicate with Recruits Through Text Messaging

 

Candidates who want to work for your company will have questions. Allow for two-way communication through text messaging so that candidates can ask questions and you can respond almost immediately. Build up a rapport with potential job candidates by asking and answering questions. In addition, you can share industry news or company events through a text message link sent out to all of your candidates. Texting allows candidates to ask questions when they are ready to, and to respond to questions in a discreet manner.

Malone Solutions, an automotive and light industrial recruitment agency, uses an SMS software to communicate with over 70,000 workers across 27 regions by sending targeted text announcements with job openings based on area.

 

Training Becomes Easier with Text Messaging

When you want employees ready on the first day they come for orientation, training can begin before they even arrive. Send out links to materials that are going to be used and let employees know what they can expect on the first day. You can also use texting to let an employee know exactly where to go for training, provide directions to the facility, and send out any changes to the schedule. Employees who feel prepared for the first day are more likely to feel appreciated by your company. Use texting throughout the onboarding process to make it go faster.

When you are looking for the top talent in your industry, fast communication is the key to your success. With the use of keywords, you will be able to reach a wide range of candidates and build your list of recruits you can send further job seeking materials to. In a technology-based world, text messaging is the fastest and often most preferred method of communication for those looking to work for your company.

Author Biography:

 

Joel Lee

Joel Lee is the SEO marketing specialist at Trumpia, which earned a reputation as the most complete SMS solution including user-friendly user interface and API for mobile engagement, Smart Targeting, advanced automation, enterprise, and cross-channel features for both mass texting and landline texting use cases.